It's not about you

It's not about you
Brandon Aviram and Midjourney

Put your clients first and focus on finding solutions to their problems. By doing so, you'll build stronger relationships and differentiate yourself from your competitors.

Solution-focused thinking involves taking the time to understand your clients problems and offer customized solutions that meet their specific needs. This approach not only improves the satisfaction of your clients but also increases the likelihood that they will continue doing business with you making it a win-win.

Here are three ways to put your clients first and focus on finding solutions to their problems:

1. Get to know your clients on a personal level. To truly understand your clients needs and find the right solutions, you have to get to know a few layers of their personality. Ask questions about their interests, hobbies, and goals. This will not only show them that you care, but it will also give you a better understanding of their needs and how you can help meet them.

2. Focus on the problem, not just the product or service you're trying to sell. Many businesses focus strictly on selling, but this approach is pretty limiting. To find the right solution for your clients, you need to focus on the problems they're trying to solve. Take the time to understand their needs and offer customized solutions that meet those needs.

3. Keep your mind open and ready to be creative. Finding solutions for your clients often requires thinking outside the box. Don't be afraid to try new and creative approaches. This could mean experimenting with new technologies, partnerships, or business models. The key is to continually look for innovative ways to meet your client's needs.

Putting your clients first and finding solutions to their problems is essential for building strong relationships and achieving business success. By taking the time to understand your client's needs and offering customized solutions that meet those needs, you'll improve their satisfaction and increase the likelihood that they will keep doing business with you.